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Apple announces special event for October 13: ‘Welcome home’

Today Apple announced a special event happening next Tuesday, October 13 with the tagline ‘Welcome home.”

Apple launching new Home products on October 13, as teased by Greg Joswiak

Apple is launching new products next week on Tuesday, October 13, as hinted at in a teaser video posted by Greg Joswiak. Here’s the video from Joswiak, Apple’s SVP of Worldwide Marketing.

Apple is expected to launch several new Home products at the event, including:

We’re also likely to see the leaked LG home accessories unveiled next week that Apple has reportedly co-developed with the company.

At the same time as Joswiak announced the date, invites went out to press for a special “Apple Experience” to happen in Tribeca, New York at 9:00 a.m. ET.

Here’s a look at the invite via Marques Brownlee:

Top comment by JP

Liked by 10 people

Three products. My guess is it's the  Car in three colors: Space Gray, White, and a slightly different White.

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When Apple launched MacBook Neo earlier this year, it hosted a similar “Apple experience” for press. At the time, that unveiling followed multiple days of product launches via press releases.

Currently though, expectations are that all of Apple’s new Home products will debut the same day.

It’s unclear if Apple will have a full-length video introducing the products that debuts online at 9:00 a.m. ET, but we’ll keep you posted as more details emerge.

Which new Apple products are you expecting to see October 13? Let us know in the comments.

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Avatar for Ryan Christoffel Ryan Christoffel

Ryan got his start in journalism as an Editor at MacStories, where he worked for four years covering Apple news, writing app reviews, and more. For two years he co-hosted the Adapt podcast on Relay FM, which focused entirely on the iPad. As a result, it should come as no surprise that his favorite Apple device is the iPad Pro.